
Press & Media
Discover how the press, magazines and the media look at our places and our philosophy.

Le Figaro2026 in France: the 26 hotel openings that matter
From Paris to Burgundy, from the Atlantic coast to the Pyrenean peaks, 2026 saw the birth of a generation of unique hotels in France. Rehabilitated houses, refuges surrounded by nature, redesigned urban addresses: Figaro's selection of the most anticipated French openings of the year.

Hotel industryA new hotel brand ready to transform the market
A hybrid brand between lifestyle boutique hotel and natural refuge, designed to reinvent the tourist experience with immersion, conviviality and ecological commitment.

THE OTnew hybrid and committed HPA brand
A sensitive approach to outdoor hotels, combining thoughtful comfort, immersion in the territories and commitments in favor of more responsible tourism.

Hospitality-onA newcomer to the hybrid segment, ready to shake up the codes
BonjourSauvage, a hybrid brand between glamping, boutique hotel and natural refuge, wants to transform the outdoor hotel industry with rich experiences and lively places.

The Hotel Tribune A new brand that is reinventing outdoor hotels in France
An outdoor hotel concept designed as a brand in its own right, with a first opening scheduled for 2026 and a national ambition.

L'Echo TouristiqueBonjourSauvage launches its first two sites in France
A new vision of outdoor hotels is emerging, combining immersion in nature, sensitive architecture and sustainable experiences.
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